Websites are constantly evolving with new technology and buzzwords. This can be difficult to understand when commissioning a web site. I thought […]
I have put this document together which I think you might find useful. A brand touchpoint is any point of contact your […]
A compilation of some of our illustration that we have created over the years from our studio in Derby and Nottingham.
In this article I would like to share the design process we use on our projects. Personally I got very interested in the Design Process when I was studying for my MA. What is most interesting is many of the most successful businesses in the world all have a structured design process which all share many of the same stages. It was clear from the research I conducted that using a structured design process can aid any business into creating better products and services.
Strong company branding takes these trust related considerations out of the decision making process. If a customer is sold on trust before entering the sales process, they are far more likely to purchase a product or service. This is the power of great branding.
As well as being shortlisted for 2014 RAR awards earlier this year, we have just found out we have been shortlisted for the RAR Digital awards, which is for web design and development.
Brand Identity Touch Points In this article I want to talk about brand identity touch points. What is a touch point you […]
In this article we show five steps to improve your business brand and branding.
We are really pleased to announce we are finalists in the “brand strategy” and “creativity and innovation” categories for the 2014 Recommended Agency Register […]
Logo Design – the start of a branding project Logo design is the start of any brand identity. Design and i have […]
Introduction Your business brand is much more than a logo, strapline, letterhead, or even what customers experience when they visit your company […]
We are please to announce we are finalists in a massive 4 categories in the 2013 RAR awards. Its really great news […]
Finalist 2012 Recommended Agency Register (RAR) Awards We’re over the moon to announce that we’ve been nominated for a 2012 Recommended Agency […]
What’s this all about Recently I was speaking to a client and they were talking about how the company who had designed […]
Something I did almost 10 years ago which still brings a smile to my face. Enjoy!
The Brand Gap is written by branding guru Marty Neumeier, who is responsible for many of the famous brands of the world, e.g. Apple, Adobe, Netscape. The books aims to give a unified understanding of branding both from the creative and strategic sides of things. This approach is a breath of fresh air, as many branding books concentrate on only one side of things.
East Midlands HIEC (health, innovation, education, cluster) is an initiative between the NHS and Leicester University to create innovative learning. Design and […]
We’ve had a run on web design projects over the last year, and it brought to our attention the issue of web […]
Here are our designs for Aware Monitoring’s E Commerce Expo event in real life! You can see in the photo the grinchy […]